The Dashain and Tihar Campaign Playbook for Nepali Online Stores
Dashain runs from 11 to 25 October in 2026, with Tika on Wednesday 21 October. Tihar follows on 8 to 11 November, with Bhai Tika on the 11th. Between them they compress most of the Nepali retail year into about six weeks, and the campaigns that work are the ones built before the window opens, […]
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